CBS Sports Network taps programming professional

CBS Sports Network has named Serta Weinberg senior veep of programming, placing him responsible for the cable network's content. Weinberg most lately offered as certification veep for Mlb. His previous experience ranges from becoming professional producer at ESPN Original Entertainment to entertainment Vice president at Six Flags. "Serta brings an abundance of knowledge about a powerful history being an innovator and deal maker," stated CBS Sports EVP and CBS Sports Network prexy David Berson, to whom Weinberg will report. CBS Sports Network may be the sister funnel of CBS that concentrates on college sports. Contact Jon Weisman at jon.weisman@variety.com